Shopping - Filters
Clicks. 2 days flagged.
- Sep 13 Daily clicks rose to 100 from a usual 50, up 100%.
- Sep 10 Daily clicks fell to 10 from a usual 50, down 80%.
What you get
Judged against its own normal
Every day is measured against what that campaign usually does.
Every metric it flags, each charted
A card stacks one chart for every metric it flagged.
Sudden spend spikes are caught
A day well outside that range gets flagged.
The count is on your dashboard
Your account tile carries the running total, updated daily.
How it works
Each campaign gets its own normal
Clicks. Holds steady day to day.
Clicks. Swings widely day to day.
A day that diverges gets flagged
Clicks
Daily clicks fell to 50 from a usual 200, down 75%.
Impressions
Daily impressions rose to 10,000 from a usual 4,000, up 150%.
Each campaign gets one card with a chart per metric
Search - Commercial HVAC
Clicks. 2 days flagged.
Impressions. 2 days flagged.
- Sep 11 Daily clicks rose to 300 from a usual 200, up 50%.
- Sep 9 Daily impressions fell to 2,000 from a usual 4,000, down 50%.
- Sep 7 Daily clicks fell to 50 from a usual 200, down 75%.
- Sep 4 Daily impressions rose to 10,000 from a usual 4,000, up 150%.
Your dashboard carries the count
30
anomalies detected
10
campaigns
60
day window
Google will never volunteer this
One threshold cannot fit every campaign
It would flag the spiky one daily and miss the steady one entirely.
The change shows before the spend does
Clicks and impressions move first.
Sixty days, every campaign, every metric
That is more daily numbers than anyone reads.
See what moved in your account this month.
Connect your Google Ads account and read the flagged days.
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